“Direct Mail Guides” Category
The Power of Direct Mail for Mortgage Lenders in a Changing Interest Rate Environment
Written By: Yolanda Bishop Sr. Relationship Manager at FSSI Splash | Growth Marketer As interest rates potentially decline, the mortgage industry is primed for a transformative period. This shift is likely to spark a wave of home purchases and...
Donor Recognition Strategies: Boosting Donor Retention for Nonprofits
Donor recognition and appreciation is a crucial practice for nonprofits to acknowledge contributions, fostering stronger connections and donor retention rates. The process of recognizing and appreciating donors is an art, and at FSSI Splash, we've perfected...
The Essential Role of Direct Mail Data Security in Healthcare
Let’s dive into a topic that holds utmost importance within the healthcare industry - data security in direct mail. As committed advocates for personalized and tangible communication, we recognize the profound trust that clients place in us with their...
Using Direct Mail to Enhance Your Nonprofit’s Fundraising Program
Nonprofit organizations play a crucial role in addressing societal issues and making a positive impact on communities. To continue their valuable work, these organizations often rely on fundraising initiatives. While digital marketing and online donations...
Programmatic Direct Mail: Direct Marketing Magic
What is Programmatic Direct Mail? Programmatic direct mail marketing is an advanced technique that leverages real-time data, automation, and personalization to deliver highly targeted physical mail pieces to potential customers. Unlike traditional direct...
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