“Direct Mail Guides” Category
Direct Mail Marketing: Your Omnichannel Advantage
Amidst the constant buzz of digital marketing, a surprising trend is gaining momentum: the resurgence of direct mail. While many assumed it had faded in usage, direct mail is proving its enduring value as a key player in modern marketing strategies. In an...
Reevaluating Customer Acquisition and Loyalty Campaigns: The Power of Direct Mail
In an era dominated by digital marketing channels, it’s easy to overlook the tried-and-true method of direct mail for reaching new customers and retaining loyal ones. However, the reality is that direct mail remains an incredibly effective tool. In fact,...
Using Direct Mail Marketing to Improve Mortgage Marketing Campaigns
Boosting your mortgage business through targeted direct mail marketing can significantly enhance your outreach and lead generation. In today's competitive landscape, personalized and targeted messages are essential for connecting with potential customers....
Next-Level Direct Response Marketing Strategies
Direct mail is powerful. It gets more reads and actions than any other marketing channel. With the average number of digital communications at an all-time high (the average office worker receives 120 emails per day), it’s the well-designed, customized and...
Donor Recognition Strategies: Boosting Donor Retention for Nonprofits
Donor recognition and appreciation is a crucial practice for nonprofits to acknowledge contributions, fostering stronger connections and donor retention rates. The process of recognizing and appreciating donors is an art, and at FSSI Splash, we've perfected...
Protecting Your Brand: The Essential Role of Direct Mail Data Security in Healthcare
Let’s dive into a topic that holds utmost importance within the healthcare industry - data security in direct mail. As committed advocates for personalized and tangible communication, we recognize the profound trust that clients place in us with their...