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Be a Programmatic Direct Mail Marketing Wizard
Programmatic Direct Mail: Magic is Real Are you ready to unlock the secrets of programmatic direct mail and become a true marketing wizard? In the realm of marketing, where the battle for audience attention is fierce, only the most skilled wizards can...
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Mortgage Direct Mail: Proven Strategies for Marketing Success
When you hear the word “direct mail,” do you have a specific mailpiece that comes to mind? Bed, Bath and Beyond (yes), Ikea (yes), ValuPak (yes), local restaurants and businesses (yes and yes). So, why can’t your mortgage direct mail have the same...
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How to Write a Compelling Fundraising Appeals Letter
What separates a winning fundraising appeals letter from one that fails to produce any donations? Simply, the quality of content within the letter. Of course, there is much more to it than that but without the key elements of an effective appeal letter, it...
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One Direct Mail Strategy Modern Nonprofits Use to Reach More Donors
Growing your fundraising program may have gotten more difficult in the past few years.Resources may be stretched too thin. The inability to hold in-person events may have slowed momentum. If the path ahead feels uncertain, you are not alone. Focusing your...
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Five Advantages of Direct Mail Automation for Your Marketing Campaigns
What if innovative, technology-focused solutions could help your marketing department and organization more effectively market and automate repetitive tasks? It’s an interesting question that gets you thinking. Imagine removing the manual processes...
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Outsource Your Donor Communications: Never Miss a Donation Thank You Letter
Raising awareness of your nonprofit cause is always the main goal – strategizing direct mail fundraising efforts and interacting with donors. With your eyes on big picture goals, you may end up not having the bandwidth or resources to tackle the...